Pricey mezcal steals hipster crown

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There are those who cringe at the mention of tequila, their memories of poor choices and nasty hangovers still too raw. But more people than ever are forming fresh, enjoyable memories of it: in the past decade, tequila has reigned as one of the fastest-growing categories in the spirits world. Luxury brands have helped change the conversation surrounding Mexico’s iconic export. No longer is it seen just as party fuel; instead, it is becoming associated with sophistication and cultural savvy. Continue reading